An era of digital selling outlined by fast social media changes, rising importance of mobile devices and accelerated prominence of video was ushered in by 2016. As 2017 is welcome, it offers marketers the prospect to wipe clean the blackboard and develop new ways to propel brands forward. Any acknowledged digital selling agency, anyplace within the world, is responsive to the dynamical and highly-competitive nature of the digital selling trade and may assist you in developing result-driven campaigns for your product or service.
With high levels of fight and therefore the additional pressure of securing most ROAS, it's important to integrate improved digital selling techniques to your gift campaign. Take a glance at the highest five trends that trade specialists believe can dominate 2017.
Table of Contents [hide]
0.1 # Live video selling via Instagram, optical instrument and Snapchat
0.2 # personalised selling through huge knowledge analytics
0.3 # selling mistreatment computer game
0.4 # selling via wearables
0.5 # selling via computer science bots
1 Get in-tuned With USA
Social media delivered many surprises in 2016 and therefore the most well-liked one was live streamed video. it should have took off last year, however marketers area unit of the opinion that 2017 is that the year, once this trend can explode. trade heavyweights also are of the opinion that by 2020, seventy fifth of the world’s mobile traffic goes to be video. Apps, like Instagram, optical instrument and Snapchat, area unit rolling out easy updates to permit brands communicate and have interaction with their target market in period. Live video is far appreciated by the customers as a result of these videos area unit immediate, unwritten and authentic.
Live video are often captured on mobile phones, tablets or skilled cameras and streamed period to the net. The video are often viewed on smartphones or on the desktop.
Instagram’s livestream broadcasting feature permits you to share exclusive behind-the-scene moments of your whole along with your target market. The followers of your Instagram account will read the video, whereas it's being broadcasted. The access to viewing the video is removed, once the broadcasting is complete. you'll be able to prefer to share the video with the general public, all of your followers or some hand-picked friends. to boot, Instagram Live permits businesses to send
disappearing videos and photos to individual customers or teams via Direct Message. By partnering up with a digital marketing agency in India, you'll be able to produce period, partaking videos to extend user engagement and encourage users to share the video with others.
video selling
As for Snapchat, it's a semi-live streaming application, that is vastly well-liked among folks beneath the age of thirty five. This app doesn't place any pressure on the users to look at the uploaded video right here, right now. Once a video is broadcasted, it are often viewed for twenty-four hours. But, once it's been viewed, the video disappears. This app permits users to avoid wasting the video and transfer it to different channels, as well. Businesses can infuse their disappearing videos with unique designs, addictive content and add a fresh twist to marketing. Even though this application is relative new and has a small niche of network, its 100+ million likes are enticing marketers, who want in on the action.
Periscope, on the other hand, is a Twitter-based live-streaming app that helps marketers to connect with Twitter followers, at the same time. The video being broadcasted to Periscope can be auto-published on the Twitter accounts, as well. It allows users to take part in real-time communication and the video is available for viewing for 24 hours on smartphones or desktops. A unique feature of this application is that viewers viewing the video can not only like the video as a whole, but also like any particular instant, during the live-stream. A recent update rolled out by Periscope allows users to ‘save’ the videos for viewing it later.
Just because live video streaming is popular, it does not mean you can upload anything and everything. Also, if you are making use of all three of the above-mentioned platforms, you have to make sure that the stories are fresh and new. To get some ideas, you can get in touch with a reputed digital marketing company India.
Consumers play an important role in the success of a brand and big data analytics can help in improving customer experience. The main goal of big data analytics is to make it possible for companies to collect customer information and analyze that data to develop intelligent marketing campaigns. The collected data will help companies identify the shopping trends, consumer behavior, demographic and income levels of their target audience; therefore, making it possible for personalizing the marketing strategy to meet precise customer expectations. With the help of big data analytics, companies can shift from one-size-fits-all message to a more customized approach.
big data analytics
In 2017, you can no longer ignore the data. A recent survey revealed that more than half of all the consumers desire that brands utilize their personal information to provide them with an enhanced shopping experience.
Your customers demand attention and they want to know, if you are listening to them. If you continue to send them cookie-cutter campaigns, you risk in alienating your customers. Whether B2B, B2C or e-commerce business, a personal touch to the marketing campaign can certainly help boost your business and make you stand apart from the rest. If you want to know how you can boost your business with big data analytics, contact the specialists at a digital selling agency.
The technology of computer game isn't simply necessary to gambling, however the social group landscape. The technology of computer game is poised to be the most important development, since the launch of the smartphones. within the selling arena, it's found its approach as a heavyweight implementation tool, as well. 2017 is taken into account because the way forward for mistreatment computer game as an efficient selling tool as this technology is impactful, immersive, novel and unforgettable.
Virtual reality is being incorporated into every day selling structure as a result of it helps to supply customers with a very immersing expertise. Brands will surround their customers with a wonderful expertise of their product by providing them with realistic views of what the merchandise will truly do for them. In fact, computer game has the potential to exchange several of the digital selling techniques that area unit waning in their influence nowadays.
Marketing mistreatment computer game
As against increased reality (AR), that uses a 3D model to amplify the fact, computer game (VR) creates an entirely totally different setting. VR will virtually transport an individual to a replacement world from the one that he or she is standing in. Any far-famed digital selling agency in India will assist you in incorporating computer game into your current digital selling strategy.
A great example of the employment of VR selling strategy is that the launch of OnePlus three in 2016. By teaming up with AntVR, OnePlus created 30,000 Loop VR headsets. The companies VR involvement was hyped up with the announce of OnePlus 3 phone being available at a VR mall, the Loop, which is headquartered in space. The company created all the buzz necessary for its flagship phone, when it announced that consumers will not be able to watch the unveiling in virtual reality, but will also be able to purchase the phone through the VR mall. This interesting marketing strategy was well-liked by the consumers and the VR headsets helped to push the sales figures for OnePlus.
Smartphones and tablets have successfully reshaped how the audience connects with their brands and digital marketing agency India professionals have declared the technology of wearables as the next big thing. Wearables take care of three big challenges that marketers face – personalization, mobility and location-based information. With this smart technology, marketers are at a better position to collect seamlessly collect data on the whereabouts and personal routines of the target audience.
Marketing via wearables
The best part about this technology is that it has a universal demographic appeal and can be conveniently integrated with smartphones. From fitness trackers to smartwatches, this trend has swept away the old and the young, alike. The masses are readily adopting this technology, which suggests marketers will faucet into this technology to boost client engagement and skill.
You can build use of wearables to supply rewards to customers, to attach prints with mobile ads or provide suggestions and tips to customers supported the information collected. There area unit 1,000,000 ways in which to use this technology for your digital selling campaign and selling specialists at a digital selling agency will give you with some bright concepts.
# selling via computer science bots
The selling arena within the 2000s was dominated by program selling and optimisation (SEM and SEO), the first 2001s saw the increase of social media selling with Facebook and 2016 saw the increase of mobile selling. Mobile selling and therefore the resultant rise of electronic messaging has set the stage for the entry of computer science (AI) in digital selling in 2017. AI has been making smarter and sander expertise everyday, from electronic messaging and therefore the merger of huge knowledge to visualizing business insights and machine learning.
One space wherever computer science is more and more exchange humans is on-line interaction with customers. As client behavior is more and more shifting from social networks to electronic messaging platforms, chatbots have grownup in importance and recognition. AN elite digital selling agency in India says this shift is obvious from the expansion of electronic messaging platforms, like WeChat, Facebook traveler and Apple iMessenger, that exceeds the expansion of the leading social network platforms. Chatbots area unit primarily laptop programs that area unit designed to hold out conversations with folks by utilizing light-weight electronic messaging app UI, language-based rules or computer science. These bots area unit able to converse with users in native languages, either voice or text.
If you ask the experts at any leading digital marketing agency India about AI, they will tell you it is the future. The main application of this logic-driven technology is to condense factors like time. With AI, even the most time-consuming human actions can be completed within a fraction of a second. As mentioned above, big data analytics is going to play a major role in digital market for 2017 and AI can make it possible to search and sift through massive amounts of customer information and data. Also, this technology can build it doable to accurately extract all the data, that is required for the aim of selling the whole to the targeted audience. to boot, AI can build it convenient and easier to update changes, per the data gathered, and mechanically update third party data. one in all the most important skills of computer science is to be able to collate and realize acceptable knowledge from multiple layers of knowledge at the shortest doable time.
In the digital selling trade, computer science is creating nice strides. Marketers area unit creating use of this technology to boost overall client expertise by providing virtual searching assistants to creating suggestions on content. Facebook has been creating nice use of AI bots as users area unit being assisted by virtual bots book a flight, get latest money news and updates or get answers for health-related queries.
If you are doing not need to be left behind within the race, get in-tuned with a trustworthy and well-known digital selling agency nowadays to integrated the above-named digital selling trends into your selling campaign for 2017.
For More Visit : http://cassystechnologies.com/
With high levels of fight and therefore the additional pressure of securing most ROAS, it's important to integrate improved digital selling techniques to your gift campaign. Take a glance at the highest five trends that trade specialists believe can dominate 2017.
Table of Contents [hide]
0.1 # Live video selling via Instagram, optical instrument and Snapchat
0.2 # personalised selling through huge knowledge analytics
0.3 # selling mistreatment computer game
0.4 # selling via wearables
0.5 # selling via computer science bots
1 Get in-tuned With USA
# Live video selling via Instagram, optical instrument and Snapchat
 |
| Social Media Marketing |
Social media delivered many surprises in 2016 and therefore the most well-liked one was live streamed video. it should have took off last year, however marketers area unit of the opinion that 2017 is that the year, once this trend can explode. trade heavyweights also are of the opinion that by 2020, seventy fifth of the world’s mobile traffic goes to be video. Apps, like Instagram, optical instrument and Snapchat, area unit rolling out easy updates to permit brands communicate and have interaction with their target market in period. Live video is far appreciated by the customers as a result of these videos area unit immediate, unwritten and authentic.
Live video are often captured on mobile phones, tablets or skilled cameras and streamed period to the net. The video are often viewed on smartphones or on the desktop.
Instagram’s livestream broadcasting feature permits you to share exclusive behind-the-scene moments of your whole along with your target market. The followers of your Instagram account will read the video, whereas it's being broadcasted. The access to viewing the video is removed, once the broadcasting is complete. you'll be able to prefer to share the video with the general public, all of your followers or some hand-picked friends. to boot, Instagram Live permits businesses to send
disappearing videos and photos to individual customers or teams via Direct Message. By partnering up with a digital marketing agency in India, you'll be able to produce period, partaking videos to extend user engagement and encourage users to share the video with others.
video selling
As for Snapchat, it's a semi-live streaming application, that is vastly well-liked among folks beneath the age of thirty five. This app doesn't place any pressure on the users to look at the uploaded video right here, right now. Once a video is broadcasted, it are often viewed for twenty-four hours. But, once it's been viewed, the video disappears. This app permits users to avoid wasting the video and transfer it to different channels, as well. Businesses can infuse their disappearing videos with unique designs, addictive content and add a fresh twist to marketing. Even though this application is relative new and has a small niche of network, its 100+ million likes are enticing marketers, who want in on the action.
Periscope, on the other hand, is a Twitter-based live-streaming app that helps marketers to connect with Twitter followers, at the same time. The video being broadcasted to Periscope can be auto-published on the Twitter accounts, as well. It allows users to take part in real-time communication and the video is available for viewing for 24 hours on smartphones or desktops. A unique feature of this application is that viewers viewing the video can not only like the video as a whole, but also like any particular instant, during the live-stream. A recent update rolled out by Periscope allows users to ‘save’ the videos for viewing it later.
Just because live video streaming is popular, it does not mean you can upload anything and everything. Also, if you are making use of all three of the above-mentioned platforms, you have to make sure that the stories are fresh and new. To get some ideas, you can get in touch with a reputed digital marketing company India.
# Personalized marketing through big data analytics
Consumers play an important role in the success of a brand and big data analytics can help in improving customer experience. The main goal of big data analytics is to make it possible for companies to collect customer information and analyze that data to develop intelligent marketing campaigns. The collected data will help companies identify the shopping trends, consumer behavior, demographic and income levels of their target audience; therefore, making it possible for personalizing the marketing strategy to meet precise customer expectations. With the help of big data analytics, companies can shift from one-size-fits-all message to a more customized approach.
big data analytics
In 2017, you can no longer ignore the data. A recent survey revealed that more than half of all the consumers desire that brands utilize their personal information to provide them with an enhanced shopping experience.
Your customers demand attention and they want to know, if you are listening to them. If you continue to send them cookie-cutter campaigns, you risk in alienating your customers. Whether B2B, B2C or e-commerce business, a personal touch to the marketing campaign can certainly help boost your business and make you stand apart from the rest. If you want to know how you can boost your business with big data analytics, contact the specialists at a digital selling agency.
# selling mistreatment computer game
The technology of computer game isn't simply necessary to gambling, however the social group landscape. The technology of computer game is poised to be the most important development, since the launch of the smartphones. within the selling arena, it's found its approach as a heavyweight implementation tool, as well. 2017 is taken into account because the way forward for mistreatment computer game as an efficient selling tool as this technology is impactful, immersive, novel and unforgettable.
Virtual reality is being incorporated into every day selling structure as a result of it helps to supply customers with a very immersing expertise. Brands will surround their customers with a wonderful expertise of their product by providing them with realistic views of what the merchandise will truly do for them. In fact, computer game has the potential to exchange several of the digital selling techniques that area unit waning in their influence nowadays.
Marketing mistreatment computer game
As against increased reality (AR), that uses a 3D model to amplify the fact, computer game (VR) creates an entirely totally different setting. VR will virtually transport an individual to a replacement world from the one that he or she is standing in. Any far-famed digital selling agency in India will assist you in incorporating computer game into your current digital selling strategy.
A great example of the employment of VR selling strategy is that the launch of OnePlus three in 2016. By teaming up with AntVR, OnePlus created 30,000 Loop VR headsets. The companies VR involvement was hyped up with the announce of OnePlus 3 phone being available at a VR mall, the Loop, which is headquartered in space. The company created all the buzz necessary for its flagship phone, when it announced that consumers will not be able to watch the unveiling in virtual reality, but will also be able to purchase the phone through the VR mall. This interesting marketing strategy was well-liked by the consumers and the VR headsets helped to push the sales figures for OnePlus.
# Marketing via wearables
 |
| Digital Marketing Techniques |
Smartphones and tablets have successfully reshaped how the audience connects with their brands and digital marketing agency India professionals have declared the technology of wearables as the next big thing. Wearables take care of three big challenges that marketers face – personalization, mobility and location-based information. With this smart technology, marketers are at a better position to collect seamlessly collect data on the whereabouts and personal routines of the target audience.
Marketing via wearables
The best part about this technology is that it has a universal demographic appeal and can be conveniently integrated with smartphones. From fitness trackers to smartwatches, this trend has swept away the old and the young, alike. The masses are readily adopting this technology, which suggests marketers will faucet into this technology to boost client engagement and skill.
You can build use of wearables to supply rewards to customers, to attach prints with mobile ads or provide suggestions and tips to customers supported the information collected. There area unit 1,000,000 ways in which to use this technology for your digital selling campaign and selling specialists at a digital selling agency will give you with some bright concepts.
# selling via computer science bots
The selling arena within the 2000s was dominated by program selling and optimisation (SEM and SEO), the first 2001s saw the increase of social media selling with Facebook and 2016 saw the increase of mobile selling. Mobile selling and therefore the resultant rise of electronic messaging has set the stage for the entry of computer science (AI) in digital selling in 2017. AI has been making smarter and sander expertise everyday, from electronic messaging and therefore the merger of huge knowledge to visualizing business insights and machine learning.
One space wherever computer science is more and more exchange humans is on-line interaction with customers. As client behavior is more and more shifting from social networks to electronic messaging platforms, chatbots have grownup in importance and recognition. AN elite digital selling agency in India says this shift is obvious from the expansion of electronic messaging platforms, like WeChat, Facebook traveler and Apple iMessenger, that exceeds the expansion of the leading social network platforms. Chatbots area unit primarily laptop programs that area unit designed to hold out conversations with folks by utilizing light-weight electronic messaging app UI, language-based rules or computer science. These bots area unit able to converse with users in native languages, either voice or text.
Marketing via artificial intelligence bots
For sometime now, marketers have been increasingly trying to outsource their work and depend on technology and tools that help to automate work and reduce manual effort. But, with little success. This is where AI comes in. Artificial intelligence is able to understand human behavior, analyze and understand the meaning of the big data collected. By using artificial intelligence, marketers can use them to supplement human knowledge and experience. If AI is used to communicate with consumers and unlock deeper insights, marketers can focus their time to innovate and grow their brand, instead of having to worry about automating emails to millions of customers at a time. Artificial intelligence is the answer to eliminating the monotonous and impersonal aspects of a marketer’s job.If you ask the experts at any leading digital marketing agency India about AI, they will tell you it is the future. The main application of this logic-driven technology is to condense factors like time. With AI, even the most time-consuming human actions can be completed within a fraction of a second. As mentioned above, big data analytics is going to play a major role in digital market for 2017 and AI can make it possible to search and sift through massive amounts of customer information and data. Also, this technology can build it doable to accurately extract all the data, that is required for the aim of selling the whole to the targeted audience. to boot, AI can build it convenient and easier to update changes, per the data gathered, and mechanically update third party data. one in all the most important skills of computer science is to be able to collate and realize acceptable knowledge from multiple layers of knowledge at the shortest doable time.
In the digital selling trade, computer science is creating nice strides. Marketers area unit creating use of this technology to boost overall client expertise by providing virtual searching assistants to creating suggestions on content. Facebook has been creating nice use of AI bots as users area unit being assisted by virtual bots book a flight, get latest money news and updates or get answers for health-related queries.
If you are doing not need to be left behind within the race, get in-tuned with a trustworthy and well-known digital selling agency nowadays to integrated the above-named digital selling trends into your selling campaign for 2017.
For More Visit : http://cassystechnologies.com/
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